| Original language | English |
|---|---|
| Title of host publication | The SAGE Handbook of Social Media Marketing |
| Editors | Annmarie Hanlon, Tracy L. Tuten |
| Place of Publication | London |
| Publisher | SAGE Publications |
| Chapter | 28 |
| Pages | 456-469 |
| Number of pages | 14 |
| Edition | 1st |
| ISBN (Print) | 9781529743784 |
| Publication status | Published - 2022 |
Keywords
- social media
- influencers
- society
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